KBUX is the first locally-owned and operated music radio station in Quartzsite, AZ, broadcasting since 1988, holding the #1 position for the Classic Oldies format in the region. The baby boomers dominate our audience base for both peak and summer seasons. Our Classic Oldies format is enticing to the baby boomers since we cover the top 100 charting songs from the 1940?s, 50?s, 60?s, and 70?s, stirring fond memories for our audience. We are a Class A radio station (3000 watts). Our climate and terrain is much like the Mohave Desert. Permanent residence, summer and winter tourism, plus a large number of daily highway travelers comprise our potential listenership.
Quartzsite is intersected by Interstate 10 and US Highway 95 which is nearly equidistant in between Phoenix, AZ and Palm Springs, CA. To our North is Parker and Lake Havasu, AZ and to our South is Yuma AZ. Within our signal coverage area is approx. 70 miles of the Colorado River which is the source of many water sport activities as well as approx.. 70 miles of I-10 and highway 95 freeway and/or highway coverage.
The region hosts a wealth of annual events. October marks the beginning of the busy winter season when the climate is near perfect. January is the peak of the season when Quartzsite hosts the Annual Quartzsite Sports, Vacation & RV Shows, the Quartzsite Hobby, Craft & Gem Show, and the Quartzsite Rock & Roll Classic Car Show, the Colorado River Fair, the Blythe Bluegrass Festival, Lucas Oil Drag Boat Races, and more!
From October to March each year our local population explodes to an unbelievable proportion, to between one-half and three-quarter million people, estimated by our town officials, the Quartzsite Police, and the Arizona Highway Patrol. This is in addition to the average daily traffic passing through on the Interstate 10 and Highway 95.
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