Being in the business for 20 years we notice a big problem. The problem was innovation. There's slow growth in the salon business. Don't get us wrong there are tons of creativity in sculpting and designing nails but what about the business aspect. Breaking through norms and boundaries we want to be the key driver in innovation and creativity in this industry. We will set the bar and challenge others to do the same so we could continue to create and grow in this space.
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